Astral AI Suite

What do you gain with Astral AI Suite?

Know more. Win smarter.

Understand your players deeply and precisely
Forget the 'one-size-fits-all' approach. From helicopter view, it may seem as one group of players. In reality, these are distinctive segments, precisely delineated by our AI algorithms. Identify how do they differ, and win the race for personalization.
Act in real-time, with full confidence
Use micro-targeted recommendations to reach the right players at the right moment. Validate your actions with built-in backtesting. You’ll never ever need to guess again.
Let insight drive every move
From campaign performance to retention triggers - get instant answers to the questions that matter, powered by real-time data and intelligent automation. Let the models tell you what to do next, and decide with wisdom.

One roadmap. Three steps to smarter decisions.

3 steps of the analytical roadmap

Pilot Phase

A fully functional model is developed and tested in a controlled environment. During this stage, the model produces static results that can be manually refreshed on demand. The goal is to validate the concept and assess its initial impact.

Operationalisation

The model is automated within the infrastructure and becomes part of the regular data refresh processes. This includes periodic updates based on historical data, as well as real-time scoring for new players.

Fine-Tuning

In the final stage, model parameters are refined and optimized for performance, accuracy, and alignment with business goals. Continuous improvements ensure the model adapts to evolving data and user behavior.

Promotion Effectiveness

Campaign ROI based on assumptions? That’s a risk you can’t afford. Get accurate, verifiable data to measure the real impact of your promotions and make smarter investment decisions.

The complete journey of a single AI model - from defining the task to real-world performance monitoring.

Plan right. Scale fast.

Task definition

We start by understanding your business challenge, defining the exact question the model needs to answer.

Data exploration

We dive into the available data - mapping its structure, relationships, and business relevance.

Data cleansing

We handle missing values, noise, and inconsistencies to prepare a solid foundation.

Model development

Using the right algorithms and techniques, we build initial versions of the model.

Model validation

We rigorously test the model using proven evaluation methods to ensure it performs accurately and consistently across datasets.

Operationalisation

We optimize the model for real-world use - integrating it with your infrastructure, workflows, and business logic.

Deployment

The model goes live, delivering insights directly into your systems, dashboards, or customer touchpoints.

Monitoring

Performance is continuously tracked, with feedback loops in place to maintain and improve accuracy over time.

What makes us the right partner?

Results you see. People you trust.

We build AI on solid ground

We develop our own AI-powered products — which means we know how to make it work in practice. That starts with the right foundations: well-organized data, clean infrastructure, and a deep understanding of context.

We know iGaming — and way beyond

Our team brings a deep, strategic understanding of the iGaming industry, backed by hands-on experience. But we don’t stop there — we leverage best practices from other sectors to bring fresh ideas and proven strategies to the table.

We guide you through the process — you keep the focus on business

You will never need to tell us what to do. We are the ones who will show you what can be done with data & AI. We translate raw data into smart, actionable ideas - and lead with recommendations that move your business forward.

From raw data
to real impact.

Know more. Win smarter.

Understand your players deeply and precisely

Act in real-time, with full confidence

Let insight drive every move

One roadmap. Three steps to smarter decisions.

Pilot Phase

Operationalisation

Fine-Tuning

Promotion Effectiveness

Plan right. Scale fast.

Task definition

Data exploration

Data cleansing

Model development

Model validation

Operationalisation

Deployment

Monitoring

Results you see. People you trust.

We build AI on solid ground

We know iGaming — and way beyond

We guide you through the process — you keep the focus on business

We are here to answer your questions

From raw data to real impact.

Know more. Win smarter.

Understand your players deeply and precisely

Act in real-time, with full confidence

Let insight drive every move

One roadmap. Three steps to smarter decisions.

Pilot Phase

Operationalisation

Fine-Tuning

Promotion Effectiveness

Plan right. Scale fast.

Task definition

Data exploration

Data cleansing

Model development

Model validation

Operationalisation

Deployment

Monitoring

Results you see. People you trust.

We build AI on solid ground

We know iGaming — and way beyond

We guide you through the process — you keep the focus on business

We are here to answer your questions

From raw data
to real impact.